Real estate · Hotels · Vacation rentals · Mexico

From the ad to more bookings All connected.

  1. New lead

    Meta Ads · 2 minutes ago

    «Do you have availability in December?»

    NORA is already answering

  2. Incoming call · 1:07

    Answered by
    NORA
    Asked for
    A call on Thursday

    Summary and transcript ready

  3. Appointment booked

    MetaWebCallAppointment

    On your advisor's calendar

  4. Booking confirmed

    Direct booking · $12,480 MXN

    No OTA commission

We run the full commercial operation of your hotel, your development or your properties: campaigns, AI agents on WhatsApp and calls, follow-up and revenue, alongside your team.

  • Answers 24/7
  • In your client's language
  • Specialized by industry
  • Every peso traced to the sale
  • Operated by our team

Architecture

Strateia

Strategy, campaigns and acquisition

OVER OS

The commercial platform

NORA

The intelligence working inside

Three parts, one path

What attracts, what organizes and what moves it forward. Separate so you can understand them; connected so they work.

Strateia · strategy and acquisition

Demand does not arrive on its own

Campaigns and presence where your buyer is already looking. And the site they land on, designed and built by us: as good on the outside as what you sell, and connected on the inside so every conversation knows where it came from.

  • Google
  • Meta
  • WhatsApp
  • Inmuebles24
  • Your site

OVER OS · where it gets organized

The whole sale, in one system

Channels, conversations, opportunities and numbers stop living in five different places.

  • One single inboxWhatsApp, calls, email, portals and your site.
  • Every opportunity with its storyWho wrote, what they asked for and how it was left.
  • The team knows what to do todayTasks and follow-up that do not depend on memory.
  • The numbers, by channel and campaignWhere the revenue came from, not just how much it was.
Marketing in OVER OS
Marketing
Conversations in OVER OS
Conversations
Concierge in OVER OS
Concierge
Weddings and Groups in OVER OS
Weddings and Groups
Revenue in OVER OS
Revenue

It installs on the phone and on the desktop

The same account in the browser, as an app on the phone and as a desktop app. And it only alerts you when there is intent to buy, not for every message that comes in.

  • Mobile app
  • Web
  • Desktop app

NORA · the intelligence working inside

Nobody who writes or calls is left waiting

It talks on WhatsApp and by voice, qualifies intent, follows up, and keeps every interaction attached to the same opportunity inside OVER.

Incoming call1:07

Answered by NORA

Automatic summary

Owner of a 50-room hotel. Today most bookings come through Booking and they want to grow direct sales. They asked for a call on Thursday morning.

Came from
Google Ads
Next step
Call again on Thursday, without your team touching it

Full transcript

Outgoing call0:52

Placed by NORA

Opportunity follow-up

They picked up last week's quote again. The price against another proposal worries them; they agreed to review it with their partner.

Objection detected
Price
Next step
Send the side-by-side proposal and call again on Thursday

It does not answer blindIt enters the conversation with the contact, their history, their channel and their stage.
It does not decide aloneAnything delicate goes to a person, with the full conversation or call.
It does not live apartThe chat, the call and the opportunity are the same record.

Follow-up · the sales playbook

Sales playbook · today3 of 9
Familia Hernández Visited Tower B on Saturday · came from Meta Due today

Management's instruction: this month, close Tower B with a 10% down payment.

  1. Call them before 1:00 pm; if they do not answer, a WhatsApp with the listing for 1204.
  2. Offer the 10% down payment management approved.
  3. If they hesitate, book a second showing with the whole family.
  4. Log the outcome: the next step schedules itself.

The sales playbook: the step by step your management defines, on the screen of every person on your team

Marketing

Every peso of ad spend, traced to the sale

We do not optimize for more leads. We optimize for more sales. We build and tune your campaigns every week, and we connect ad, site, WhatsApp, call and closing so you know which channel brought the revenue, not just the traffic.

MarketingThis month
Ad spend$64,800
Sales and bookings186+21% vs last month
Cost per sale$348
Attributed revenue$2.4M

Revenue by channel

Meta Ads$812k
Google Ads$634k
Portals and metasearch$421k
WhatsApp direct$326k
Organic and GEO$207k

The path of a sale

  1. 1AdInstagram · Monday
  2. 2Your sitesaw prices
  3. 3WhatsAppThursday
  4. ✓Closeattributed to Meta

Which channel brought the revenue, not just the traffic

Pulso · inside OVER OS™

Your business already has the answers. Now you can ask for them.

Pulso turns OVER OS data into clear answers. You ask about your operation without digging through reports, conversations and dashboards.

  • «Which leads have gone more than two days without an answer?»Real estate
  • «How is occupancy looking for the next three months?»Hotels
  • «How are nights looking for next season?»Vacation rentals
  • «Which objections come up most often on calls?»Real estate

Pulso reads. Your team decides.

This is how it looks on a phone

Each industry asks different things. Theirs are in real estate, hotels y vacation rentals.

Industries

One system, specialized by industry

OVER OS is one system. What it does inside changes with your industry: each one has its own features.

How we work

The sale is not lost in the ad. It is lost in what comes after

Answering in time, following up, collecting payment and knowing what worked. That is what we leave ready, and what we run with you month after month, with your team inside it.

Implementation · one time
We leave it ready

GEO: so ChatGPT, Gemini and Perplexity recommend you when someone asks about what you sell.

  • A new site —our own design and build— and campaigns ready to sell
  • AI agents connected to your WhatsApp, your phone line and your systems
  • OVER OS with your industry's features
  • Training for your team, with an operating manual
Operation · every month
We operate it with you

Every week we adjust campaigns and agents; every month we review results with your management.

  • Campaigns and weekly ad optimization
  • AI agents answering around the clock
  • Follow-up with a playbook for your team
  • Revenue or collections, depending on your industry

We do not hand over a tool and disappear. We operate the system with you.

What if your operation does not fit a standard platform? We design software, AI agents and integrations around the way your company works. See Custom software + AI

Frequently asked questions

What we usually get asked

Question not here? We answer it on the first call, or write to us at hola@strateia.mx.

Why does my real estate, hotel or vacation rental business generate leads but not close sales?

Almost always it is response speed and follow-up, not volume. A lead who gets no answer in the first minutes has already contacted three other options, and in hotels and vacation rentals the window is even shorter, because they are comparing availability and price right then. The second leak is follow-up: real estate cycles demand sustained contact for weeks, and that falls apart when it depends on one person's memory.

What is the difference between hiring an agency and operating a revenue system?

The problem: a tool gets bought and nobody runs it. An agency answers for deliverables: campaigns launched, reports delivered. A revenue system answers for the result of the whole operation, and that means running it month after month: optimizing ad spend, correcting the AI when it gets things wrong and moving budget toward what actually closes. The practical difference is who operates the tool after it is implemented.

Is artificial intelligence any good at qualifying leads in real estate, hotels and vacation rentals?

It works for what happens in the first minutes: answering right away, asking the qualifying questions (budget, area and buying timeline in real estate; dates, number of guests and room type in hotels and vacation rentals) and booking the appointment or the stay. It does not replace your salesperson in a negotiation. The real risk is leaving it unsupervised: it needs review of the conversations it handled badly, trained on how the business actually operates. That supervision is not manual: every conversation is analyzed and scored on sentiment, service quality and risk, and the ones outside the normal range raise an alert so a person steps in. That is what lets you see the upset buyer or guest before they leave, and the salesperson letting their leads go cold.

Do you build the website, or just run the campaigns?

We do. Our own design and build, not a template with your logo on it: the site is built on your inventory —your MLS feed, your PMS or your catalogue— in your customers’ languages, and connected to your CRM and to measurement from day one, so that every conversation that comes in brings where it came from. If you already have a site and it works for you, we connect it instead of rebuilding it.

See the other questions

What is multi-touch attribution and why does it matter?

It means giving credit to every touchpoint along the way, not only the last one. It matters especially in real estate, hotels and vacation rentals because the cycles are long and multichannel: someone sees an ad on Instagram, searches on Google weeks later, writes on WhatsApp and closes over the phone. Last click attribution would give all the credit to the final channel and lead you to cut budget exactly where the sale began.

What is GEO and how is it different from SEO?

SEO optimizes to appear in a list of results; GEO, Generative Engine Optimization, optimizes to be cited inside the answer an AI engine writes, whether that is ChatGPT, Perplexity or Google's overviews. The mechanics change: instead of links and keywords, what counts is structured data, content that answers questions on its own, and mentions in third party sources. They do not compete: the same page can win at both.

Can I ask the system how my operation is doing?

Yes. Inside OVER OS there is Pulso: you ask about your operation and it answers with your account's data, without digging through reports, conversations or dashboards. Pulso only reads: it never sends messages, never changes anything on its own, and each person sees only what belongs to them.

Does it really answer calls, or only messages?

Both. NORA answers incoming calls and also dials out to follow up. Every call leaves behind a summary, the interest it picked up and the full transcript, all attached to the same contact. Anything delicate goes to a person, with the whole call in view.

What is the OVER™ Method and what happens in each phase?

It is the framework we implement and operate with, in four phases. Observe is the diagnosis of the real operation: channels, spend, sales process and where revenue is leaking. Validate connects campaigns, site, WhatsApp, calls and CRM into a single system, with multi-touch attribution from first contact to close. Execute is the daily operation: ad optimization, follow-up automations and the AI agents that qualify and book. Return closes the cycle with the monthly executive report (ROI by channel, cost per appointment and cost per close) and a strategic review every quarter.

First call · 30 minutes · no cost

Let's talk about selling more

In 30 minutes we get to know your operation, show you how we would run it with you, and agree on the next step.

No cost · No commitment

  • Your operation todayHow clients reach you, who answers them and which channels are actually working.
  • How we would run itCampaigns, agents, follow-up and revenue, applied to your industry.
  • The next stepIf it makes sense, we analyze your operation in depth and prepare a proposal made for you.