Strategy, campaigns and acquisition
Real estate · Hotels · Vacation rentals · Mexico
New lead
Meta Ads · 2 minutes ago
«Do you have availability in December?»
NORA is already answering
Incoming call · 1:07
Summary and transcript ready
Appointment booked
Meta→Web→Call→Appointment
On your advisor's calendar
Booking confirmed
Direct booking · $12,480 MXN
No OTA commission
We run the full commercial operation of your hotel, your development or your properties: campaigns, AI agents on WhatsApp and calls, follow-up and revenue, alongside your team.
Architecture
Strategy, campaigns and acquisition
The commercial platform
The intelligence working inside
What attracts, what organizes and what moves it forward. Separate so you can understand them; connected so they work.
Strateia · strategy and acquisition
Campaigns and presence where your buyer is already looking. And the site they land on, designed and built by us: as good on the outside as what you sell, and connected on the inside so every conversation knows where it came from.
OVER OS · where it gets organized
Channels, conversations, opportunities and numbers stop living in five different places.
The same account in the browser, as an app on the phone and as a desktop app. And it only alerts you when there is intent to buy, not for every message that comes in.
OVER OSnow
High intent
New call answered by NORA.
NORA · the intelligence working inside
It talks on WhatsApp and by voice, qualifies intent, follows up, and keeps every interaction attached to the same opportunity inside OVER.
Friday · 23:41
Hi! Do you have a room for two this weekend? Friday to Sunday.
Hi Sarah! Yes, our Garden Suite is free from Friday 14 to Sunday 16. Two nights with breakfast: $6,400 MXN in total. Shall I book it for you?
Yes please!
Done! Here is your secure link to confirm. Your card never goes through this chat.
Pay and confirm · $6,400 MXN✓Booking created in your PMS · payment link sent
Incoming call1:07
Answered by NORA
Automatic summary
Owner of a 50-room hotel. Today most bookings come through Booking and they want to grow direct sales. They asked for a call on Thursday morning.
Full transcript
Outgoing call0:52
Placed by NORA
Opportunity follow-up
They picked up last week's quote again. The price against another proposal worries them; they agreed to review it with their partner.
Follow-up · the sales playbook
Management's instruction: this month, close Tower B with a 10% down payment.
The sales playbook: the step by step your management defines, on the screen of every person on your team
Marketing
We do not optimize for more leads. We optimize for more sales. We build and tune your campaigns every week, and we connect ad, site, WhatsApp, call and closing so you know which channel brought the revenue, not just the traffic.
Revenue by channel
The path of a sale
Which channel brought the revenue, not just the traffic
Pulso · inside OVER OS™
Pulso turns OVER OS data into clear answers. You ask about your operation without digging through reports, conversations and dashboards.
Pulso reads. Your team decides.
This is how it looks on a phone
Each industry asks different things. Theirs are in real estate, hotels y vacation rentals.
Industries
OVER OS is one system. What it does inside changes with your industry: each one has its own features.
Inside OVER OS™
Few people show their system before selling it. These are real OVER OS screens, with client data hidden.
How we work
Answering in time, following up, collecting payment and knowing what worked. That is what we leave ready, and what we run with you month after month, with your team inside it.
GEO: so ChatGPT, Gemini and Perplexity recommend you when someone asks about what you sell.
Every week we adjust campaigns and agents; every month we review results with your management.
We do not hand over a tool and disappear. We operate the system with you.
What if your operation does not fit a standard platform? We design software, AI agents and integrations around the way your company works. See Custom software + AI
Clients
Real estate companies and tourism operators in Mexico that centralized their operation in the system.
Frequently asked questions
Question not here? We answer it on the first call, or write to us at hola@strateia.mx.
Almost always it is response speed and follow-up, not volume. A lead who gets no answer in the first minutes has already contacted three other options, and in hotels and vacation rentals the window is even shorter, because they are comparing availability and price right then. The second leak is follow-up: real estate cycles demand sustained contact for weeks, and that falls apart when it depends on one person's memory.
The problem: a tool gets bought and nobody runs it. An agency answers for deliverables: campaigns launched, reports delivered. A revenue system answers for the result of the whole operation, and that means running it month after month: optimizing ad spend, correcting the AI when it gets things wrong and moving budget toward what actually closes. The practical difference is who operates the tool after it is implemented.
It works for what happens in the first minutes: answering right away, asking the qualifying questions (budget, area and buying timeline in real estate; dates, number of guests and room type in hotels and vacation rentals) and booking the appointment or the stay. It does not replace your salesperson in a negotiation. The real risk is leaving it unsupervised: it needs review of the conversations it handled badly, trained on how the business actually operates. That supervision is not manual: every conversation is analyzed and scored on sentiment, service quality and risk, and the ones outside the normal range raise an alert so a person steps in. That is what lets you see the upset buyer or guest before they leave, and the salesperson letting their leads go cold.
We do. Our own design and build, not a template with your logo on it: the site is built on your inventory —your MLS feed, your PMS or your catalogue— in your customers’ languages, and connected to your CRM and to measurement from day one, so that every conversation that comes in brings where it came from. If you already have a site and it works for you, we connect it instead of rebuilding it.
It means giving credit to every touchpoint along the way, not only the last one. It matters especially in real estate, hotels and vacation rentals because the cycles are long and multichannel: someone sees an ad on Instagram, searches on Google weeks later, writes on WhatsApp and closes over the phone. Last click attribution would give all the credit to the final channel and lead you to cut budget exactly where the sale began.
SEO optimizes to appear in a list of results; GEO, Generative Engine Optimization, optimizes to be cited inside the answer an AI engine writes, whether that is ChatGPT, Perplexity or Google's overviews. The mechanics change: instead of links and keywords, what counts is structured data, content that answers questions on its own, and mentions in third party sources. They do not compete: the same page can win at both.
Yes. Inside OVER OS there is Pulso: you ask about your operation and it answers with your account's data, without digging through reports, conversations or dashboards. Pulso only reads: it never sends messages, never changes anything on its own, and each person sees only what belongs to them.
Both. NORA answers incoming calls and also dials out to follow up. Every call leaves behind a summary, the interest it picked up and the full transcript, all attached to the same contact. Anything delicate goes to a person, with the whole call in view.
It is the framework we implement and operate with, in four phases. Observe is the diagnosis of the real operation: channels, spend, sales process and where revenue is leaking. Validate connects campaigns, site, WhatsApp, calls and CRM into a single system, with multi-touch attribution from first contact to close. Execute is the daily operation: ad optimization, follow-up automations and the AI agents that qualify and book. Return closes the cycle with the monthly executive report (ROI by channel, cost per appointment and cost per close) and a strategic review every quarter.
First call · 30 minutes · no cost
In 30 minutes we get to know your operation, show you how we would run it with you, and agree on the next step.
No cost · No commitment